Common Questions
Answers, up front.
The questions we get asked most, answered plainly. If yours is not here, just ask.
How much does a custom website cost?
Every project is quoted as a flat fee based on scope, not an hourly rate. Most small business sites land in a predictable range that we confirm before any work begins. You get a written scope and a fixed number in the proposal, so there is no billing surprise at the end.
How long does it take to build a website?
A typical custom site takes four to eight weeks from discovery to launch. The timeline depends mostly on how quickly content and feedback come back from your side. We give you a target launch date in the proposal and hold to it.
Where are your clients located?
All over. We work with businesses across Kentucky in Louisville, Lexington, and Owensboro, plus Nashville, Washington DC, Chicago, and across the country. Discovery, review, and launch all happen remotely without losing anything.
Is SEO included, or is it a separate cost?
Technical SEO is built into every site we ship: clean markup, structured data, fast load times, proper metadata, and a sitemap. Ongoing content strategy and link building are a separate engagement, because those are month-over-month work rather than a one-time build.
Do you use WordPress or a template?
No. Every site is custom-coded and deployed on enterprise-grade infrastructure. That means it loads faster, has no plugin vulnerabilities to patch, and cannot break because a third-party theme pushed an update. You are not renting someone else's framework.
What happens after the site launches?
We stay on. Hosting, monitoring, updates, and content changes are handled through an ongoing maintenance agreement with one point of contact. If you would rather take it in-house, we hand over everything cleanly.
Who actually does the work?
We do. Every project is built in house, with no offshore subcontracting. Senior people stay on your project from discovery through launch rather than handing it down once the contract is signed.
Do I own my website?
Yes, completely. Your domain, your content, and your code belong to you. If you ever decide to move on, we hand everything over without argument. We keep clients by doing good work, not by making leaving difficult.
Can you redesign an existing site?
Often that is the better move. We audit what you have, keep what is working, and rebuild the rest. Existing URLs are redirected properly so you do not lose search rankings you already earned, which is the step most redesigns get wrong.
Do you work with political campaigns or advocacy groups?
Yes. Our founder also runs a Republican political consulting firm, and we build brand and web infrastructure for political, advocacy, and association clients. We understand disclaimer placement, compliance considerations, and the pace these organizations move at.